01254 919000

[email protected]

Trident Park, Trident Way,
Blackburn BB1 3NU

Group Marketing Manager

Hippo Motor Group has an exciting new vacancy for an experienced Group Marketing Manager to join our vibrant Marketing Department. This is a great opportunity for a passionate leader to take responsibility and progress the Marketing Strategy and Team.

The ideal candidate will have a strong understanding of Digital Marketing, including all Paid Advertising (Google, Social, YouTube etc) and SEO, with the ability to develop new strategies, drive a team, and contribute innovative ideas to ensure that our objectives are achieved.

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Negotiable DOE
Full Time - Permanent
Employment Type
Job Reference
  • Initially work closely with Key Stakeholders to formulate the marketing Strategy
  • Devise and oversee the full marketing strategy for the group whilst managing a budget of £2 million per annum.
  • Work closely with the Paid Media Manager to drive enquiries from all paid channels whilst efficiently using the paid media budget
  • Oversee the SEO strategy working closely with external agencies
  • Devise and lead the internal and external Content strategy working with the team of copywriters
  • Working with External Agencies, drive a CRO strategy to maximise visitors landing on websites.
  • Work closely with 3rd party brokers who pass leads into the business and ensure these are leads are effectively handled and report back to senior management on the efficiency.
  • Oversee the Social Media Strategy working closely with the Social Media Manager.
  • Work with freelance videographers and presenters to ensure a steady stream of relevant videos are being created
  • Working with external agencies, manage Hippo’s web estate including an APP and Customer Portal.
  • Manage Hippo’s CSR Strategy
  • Provide monthly reports back to Senior Management on all key metrics relating to marketing
  • Responsible for ensuring all our advertising is FCA compliant

What we are looking for:

  • A creative, enthusiastic and confident person who is able to generate the required level of enquiries whilst having a good handle on the budget
  • Whilst previous experience from the Motor Trade is not required, we are looking for previous experience in a large agency or large organisation
  • Previous managerial experience
  • Strong attention to detail
  • A passion for Marketing and progressing a department


  • SEO, PPC and Social Media Marketing
  • Campaign Design
  • Campaign Analysis
  • Project Management
  • Strategy Development
  • MS Office Packages Excel and Word skills
  • 30 days annual leave (including Bank Holidays)
  • Access to Perk Box: Cinema, gym and shop discounts, access to a mental and physical wellbeing platform, and much more
  • Great staff rates on car finance
  • Regular staff socials
  • Birthday off after two years and a £100 meal voucher
  • Company pension scheme

Hippo Motor Group sells, on average, 800 vehicles every month, supplying a wide vehicle range from small city cars right through to high-end luxury vehicles. We specialise in offering tailor-made finance options to suit our customers’ needs. Continual business growth provides opportunities for our employees to develop and exceed within each role. At Hippo, we pride ourselves in providing excellent customer service which means our loyal customer base return to us year on year.

Applying for the Job

To apply, please submit CV & Cover Letter to our recruitment team at [email protected], or use the form below. Please be sure to quote the relevant role reference number found at the top of this page. We look forward to hearing from you.